Big Talent Group is crossing the pond!

…or rather, our new clients are. Our rising success has meant that we have started taking on more international clients who are seeking representation for press, TV and radio ventures over here in the UK, as well as working with new clients over in the US.

The Big Talent Group’s Ultimate Guide to Hiring a Celebrity

So, you have a big upcoming event and you’ve decided that a celebrity presence will enhance the evening. If this is the first time you’ll be hiring a celebrity, you may not be aware of everything you need to know, which is why we’ve put together the ultimate guide to hiring a celebrity. We’ll guide you through everything you need to know, such as the kind of events that benefit the most from a celebrity presence; how to choose the right celebrity for your event and the process you’ll need to go through to hire a celebrity.

Tips When Hiring A Celebrity

So, you want to get your product out into the public eye, or maybe you’re hosting an event and want to draw a bigger crowd. We all know how the big companies do it, they pay millions and have the latest star come to their studio, record some adverts and then air them, this is great unless you’re a small business. Small businesses don’t have the multi-million-pound budgets that the big boys do. So when you have the opportunity to hire a celebrity to attend or promote your product/launch, you have to do everything you can to keep them on …

Why a celebrity is perfect for a product launch

Launching a new product is always tricky. This might be the most innovative gadget for years but without effective marketing your campaign will be dead in the water before you sell one solitary item. A product launch needs a winning theme and hiring a celebrity gives your promotion added kudos.

Four ways to build brand trust

Trust is an important part of business. It needs to exist between employees if you want it to work efficiently and if you want to be a success there needs to be trust between your business and your customers. But building that trust can’t be done overnight. It takes time. We’ve put together fourways to build brand trust for your business. Familiarity – You customers don’t like change and they don’t like the unknown; they like familiarity. You can make your brand trustworthy by tapping into those things that they find familiar; like people they recognise. A celebrity endorsement for …

Five secrets for creating a winning product launch

Launching a new service or product? Then you’re going to need to create a winning product launch if you want it to start strong. But how do you do that? A product launch is tricky because in most cases, you only get one chance to get it right. That’s why we’ve put together this article – to help you get it right first time round. Let’s get started. Establish your goals You can’t measure the success of your product launch without understanding what it is you’re trying to achieve. The goal of the product launch is going to be much …